WE COLLECT THE FOLLOWING INFORMATION
The information you provide:
When a Subscriber registers for the Service, we require a first and last name, company name, e-mail, and phone number. After the initial registration, the Subscriber’s designated Client Administrator can share additional end user information with Simplerity Inc. in order to enable those end users to use the Service, and Simplerity Inc. never directly collects any end-user information, personal or otherwise, without the explicit direction of the Client Administrator. Subscribers are responsible for providing notice to end users concerning the information they collect and share with Simplerity Inc. as part of their use of the Service.
We also use third party advertising and tracking tools that employ a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), to help us better manage content on our site by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the movements of the visitors to our Web site. In contrast to cookies, which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. We tie the information gathered by clear gifs to our Visitors and Subscribers in order to optimize and enhance the Website and Service experience. We use clear gifs in our HTML-based e-mails to let us know which e-mails have been opened by recipients. This allows us to gauge the effectiveness of certain communications and the effectiveness of our marketing campaigns.
As is true of most Web sites, our third-party utility-tracking partners and we gather certain information automatically and store it in log files. This information includes Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring/exit pages, operating system, and date/time stamp and clickstream data.
We use Local Storage, such as HTML5, to store content information and preferences. Third Parties, with whom we partner to provide certain features on our site or to display advertising based on your Web browsing activity, use local storage objects (HTML5) to collect and store information. Various browsers may offer their own management tools for removing HTML5 Local Storage.
Analytics and Remarketing:
Simplerity Inc. uses remarketing on the Website with Google Analytics and/or services like AdRoll to advertise online. Third-party vendors, including Google, show our ads on sites across the Internet. Simplerity Inc. and third-party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimize, and serve ads based on your past visits to our website. You can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using Google’s Ads Preferences Manager.
WE USE YOUR INFORMATION AS FOLLOWS
Simplerity Inc. may use the collected personal information and other information Simplerity Inc. collects about your use of the Service to operate and make the Service available to you, for billing, identification, and authentication, to contact you about your use of the Service, research purposes, and to generally improve the content, functionality, and security of the Website and the Service. Simplerity Inc. will also use the collected personal information to send you periodic newsletters.
YOU CAN ACCESS AND UPDATE YOUR INFORMATION AS FOLLOWS
Data collected by Simplerity Inc.:
Upon request Simplerity Inc. will provide you with information about whether we hold, or process on behalf of a third party, any of your personal information. If your personal information changes, or if you no longer desire to use the Service, you may correct, update, delete or deactivate it by making the change within the Service or by reaching out to Simplerity Inc. Customer Support. We will respond to your request within 3 business days. Simplerity Inc. will retain your information for as long as your account is active or as needed to provide you the Service and to comply with our legal obligations, resolve disputes, and enforce our agreements.
Data uploaded by you:
While you use the Service, you are granted an access to information uploaded by you 24/7 subject to the Terms of Service.
INFORMATION THAT WE SHARE WITH THIRD PARTIES
Simplerity Inc. uses a third party intermediary to perform credit card processing or other payment processing when registering for the paid Subscription plans of the Service. This intermediary is not permitted to store, retain, or use your billing information except for the sole purpose of credit card processing on Simplerity Inc. behalf.
WE MAY DISCLOSE INFORMATION IN THE FOLLOWING CASES
Except as described in this policy, Simplerity Inc. will not give, sell, rent, share or loan any personal information to any third party other than as outlined in this policy.
We may disclose personal information to respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims. We may also share such information if we believe it is necessary in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of our Terms of Service, or as otherwise required by law. In certain situations, we may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements. Legal requests must meet the following requirements before we will consider complying with them: (i) must be in writing and legally issued by a relevant government entity; (ii) Must be as narrowly defined as possible.
If Simplerity Inc. is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via e-mail and/or a prominent notice on our Web site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.
Simplerity Inc. may provide non-personal, summary or group statistics about our customers, sales, traffic patterns, and related Web site information to reputable third-party vendors, but these statistics will include no personally identifiable information.
Social Media Widgets:
We post customer testimonials on our Web site which may contain personally identifiable information. We do obtain the customer’s consent via e-mail prior to posting the testimonial to post their name along with their testimonial. If you want your testimonial removed, please contact us.
From time-to-time, we may provide you the opportunity to participate in surveys. Participation in these surveys or contests is completely voluntary and you, therefore, have a choice whether or not to disclose this information. The requested information typically includes contact information such as e-mail or phone number. We use this information to improve our Service to send our customers to update on how we are improving the Service based on their feedback.
WE PROTECT THE INFORMATION AS FOLLOWS
Simplerity Inc. maintains reasonable security measures to protect your information from loss, destruction, misuse, unauthorized access or disclosure. These technologies help ensure that your data is safe, secure, and only available to you and to those you provided authorized access. When you enter sensitive information (such as your login information) on our Web site or connect to our Service, we encrypt the transmission of that information using [Transport Layer Security (TLS)]. However, no data transmission over the Internet or information storage technology can be guaranteed to be 100% secure. If you have any questions about security on our Web site, you can contact us at.
YOU CAN OPT OUT
You may set your browser to block all cookies, including cookies associated with our Service. Users who disable their browsers’ ability to accept cookies will be able to browse our Web site, but will not be able to access or take advantage of the Service.
You can also opt out of our newsletters and surveys and you may follow the unsubscribe/opt-out instructions contained in each of those communications.
WE NOTIFY YOU OF CHANGES TO THIS POLICY AS FOLLOWS